5 Things That Don't Work on Facebook Pages (and 5 That Do)

Should you have a Facebook Page? Before integrating Facebook Pages (sometimes called “Facebook Fan Pages”) into your social media marketing mix, you need to think strategically.

Read further at http://gigaom.com/collaboration/5-things-that-dont-work-on-facebook-pages-and-5-that-do/

AIDA(S) in marketing

● Attention — привлечение внимания;
● Interest — демонстрация свойств, преимуществ, выгод;
● Desire — желание покупки для удовлетворения потребностей;
● Action — действие;
● Satisfaction — повторная покупка, рекомендации.